our story

Established at the beginning of 2012, The Pet Professional Guild began with the simple goal of serving the Pet Industry and as an educational antidote to the scientifically unfounded and dangerous methods and practices popularised by entertainment TV. 

Niki Tudge, the founder of The Pet Professional Guild and a Dog Training and Pet Care Professional, was frustrated by the lack of comprehensive resources committed to force-free training and pet care based on current scientific learning theory. 

Tudge believed the pet industry needed a source of information where pet owners and pet professionals who are committed to using force-free training and pet care methods could share ideas, exchange best practices, continue their education, collaborate on efforts and find resources that were truly force-free based. In addition, she felt that the pet-owning public needed an educational resource that would clarify the differences in training and pet care methodologies available and where a pet owner could be confident that the information, services and products offered were on the forefront of force-free training and pet care. 

The Pet Professional Guild Australia is led by a voluntary, dedicated and highly qualified committee. Click here to view the PPGA Committee.

PPG Australia is also privileged to have some of Australia’s leading minds on animal behaviour and pet care provide expert opinion, guidance and education. Click here to view the PPGA Special Council.